Happy birthday in the serps

When you want to know, when your friends is celebrating their birthday, Facebook is the place to keep track of this. But now, it looks like Google+ is testing to show birthdays in the serps.

I did a search for Innovation management and this Google+ profile popped up from my circles.

Happy Birthday

 I don´t know if it´s connected to my search query, I can´t see any mentions of innovation management in his profile. 

Happy Birhday in web search

Have you seen this feature?

About Robert Nyberg

Robert Nyberg has since 2001 been working with search engines and SEO as a marketing channel for different companies and organizations in northern europe and internationally. Contact Robert Nyberg to learn more about strategies and sales for your online brand. Follow me Robert Nyberg G +.